ROCKPORT

UNIVERSAL PRINCIPLES OF BRANDING

Šifra artikla: 384794
Isbn: 9780760378205
Autor: Mark Kingsley
Izdavač : ROCKPORT
Universal Principles of Branding presents 100 concepts, theories, and guidelines that are critical for defining, building, and delivering brands today. Each principle is presented in a two-page format. The left-hand page contains a succinct definition, a full description of the principle, example...  Universal Principles of Branding presents 100 concepts, theories, and guidelines that are critical for defining, building, and delivering brands today.
Each principle is presented in a two-page format. The left-hand page contains a succinct definition, a full description of the principle, examples of its use, and guidelines for use. Sidenotes appear to the right of the text, and provide elaborations and references. The right-hand page contains visual examples and related graphics to support a deeper understanding of the principle.
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Universal Principles of Branding presents 100 concepts, theories, and guidelines that are critical for defining, building, and delivering brands today.
Each principle is presented in a two-page format. The left-hand page contains a succinct definition, a full description of the principle, examples of its use, and guidelines for use. Sidenotes appear to the right of the text, and provide elaborations and references. The right-hand page contains visual examples and related graphics to support a deeper understanding of the principle.
        Trenutno nema komentara
        Karakteristika Vrednost
        Kategorija GRAPHIC DESIGN
        Autor Mark Kingsley
        Težina specifikacija 0.5 kg
        Izdavač ROCKPORT
        Pismo Latinica
        Povez Tvrd
        Godina2023
        Format21x25
        Strana216

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